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PrintWorks & Company, Inc.

Author: Marty

Connecting strategic thought with timing & execution, telling the stories that align your business with the needs of your customer • Helping Owners & CEOs achieve their goals with our Print & Marketing Solutions, Marty Wolfe has worked in the creative services and printing industries for over 30 years.

Build Connections with Generation Z

Posted on September 16, 2020September 16, 2020

Snag Younger Customers: How to Build Connections with Generation Z

With the oldest of Generation Z graduating college and entering the workforce, it’s time to set your sights on this powerful consumer demographic.

Who are these Gen Z individuals, and what is the most effective way to reach them? While many media companies have written them off as “screen addicts,” Gen Z is actually very nimble, engaged, and unique. Continue reading...

PrintWorks Preparedness Efforts to Protect Clients and Staff [Video]

Posted on March 18, 2020March 18, 2020

Please watch the following video to learn of the steps we’re taking to keep our staff and community safe during this trying time.

Thank you for hanging in there with us.

-The PrintWorks Family

PrintWorks Response to COVID-19 Pandemic

Posted on March 13, 2020March 13, 2020

To our Valued Customers and Vendor Partners,

Our hearts and prayers extend to all who have been affected by the COVID-19 outbreak.

The PrintWorks Team is focused on the health and wellbeing of our employees, customers and vendors. We strongly support the efforts of local health officials and government leaders working to contain the spread of the virus, and have implemented these precautions throughout our operation: Continue reading...

Reach More Customers With Targeted Touch Campaigns

Posted on January 26, 2020January 23, 2020

PrintWorks Can Help You Remain Top of Mind With Targeted Touch Campaigns

Just what is a targeted touch campaign?

Well, is your company looking to make more money, while improving its bottom line? While it’s always important to acquire more customers, it’s additionally crucial to woo your existing ones. According to Bain & Company, a 5% increase in customer retention correlates with a 25% increase in profits or more. Continue reading...

Incorporating Marketing Personalization to Boost Results

Posted on January 23, 2020January 23, 2020

In today’s competitive economy, data-driven, personalized marketing holds a powerful influence. However, is it necessary to your company’s overall goal? Isn’t it easier to mail generic offers at a lower cost, yielding the same results? Continue reading...

Client Spotlight: Starfield & Smith, PC, Attorneys at Law

Posted on January 11, 2020January 9, 2020

For our next Client Spotlight, I took a trip to Fort Washington to visit the office of Starfield & Smith, PC, Attorneys at Law. Upon stepping into the office, I was greeted with warmth and professionalism, which has fostered the long and strong partnership between PrintWorks and their firm. We have had the honor of working closely with the firm since their inception. Marty designed the iconic logo, and we’ve handled all printing materials from smaller giveaways to phone wallets and letterhead. Continue reading...

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