“Buckets” is a helpful term that describes grouping your customers into categories that reflect common wants, needs, and purchase motivators.
Category: Branding
Introducing PrintWorks’ Innovative Display at Legal Expo
Last week, the PrintWorks team accepted an invite to the Delaware Valley Legal Expo & CLE Symposium in King of Prussia. Our participation afforded us the ability to introduce our unique service offerings to law firms seeking assistance with their marketing and printing needs.
PRINTING United Expo
Always looking for ways to innovate and better service our customers’ needs, Marty is heading to Dallas, TX today for the
PRINTING United conference (https://www.printingunited.com/), the inaugural show built from the strong foundation of the SGIA (Specialty Graphic Imaging Association) Expo.
Three Tips to Boost the “Cool” Factor of Your Designs
Fashionable. Admirable. Timeless.
If you were to define cool, what words would you use?
Cool is just . . . cool.
In some sense, even describing what makes something cool can diminish its appeal. But in print and design, nothing is more appealing than cool.
5 Elements of Stunning Letterhead Design
Personalized mail is a special commodity these days, especially something that looks smart or sophisticated.
Everyone agrees that there’s a huge difference between a typed letter on a bland white page and one aligned smartly on a beautifully designed letterhead.
PrintWorks Designs, Prints and Installs Outdoor Banners for Foulkeways at Gwynedd.
A recent chilly January afternoon found members of the PrintWorks team installing pole banners for Foulkeways at Gwynedd.
The Challenge
Foulkeways management needed to communicate their values to residents and prospective future residents. We worked directly with the Foulkeways Marketing Department to create a solution which effectively communicates their Core Values.