Category: Business (page 1 of 7)

Articles on business start-ups, entrepreneurship, and general business practices

Choosing a Local Printer

I was recently asked by a prospective client the value of printing their sales and marketing materials with a local printer vs. going online. The following is a list of five advantages why using a local printer is a wise decision.

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Nurturing Leads from Every Angle

When it comes to successfully nurturing leads from your marketing efforts, we already know the importance of staying on top of email with potential clients.

Email is a great way to stay in touch with customers, reach out to them periodically to see if or when they’re ready to buy, and even just to send them up-to-date information about your company.

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6 Steps to Customer-Centric Content

Sometimes business owners become ingrained with a laser-like focus on their business.

They swell with pride and boast about their newest and most exciting new product or service.

But unfortunately, this is a business-focused approach.

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