How To Market To Us: The Millennials
Basically, any person who reached adulthood around year 2000 is considered a millennial.
Another less common title for this group would be Generation Y.
I’m a millennial and certainly proud to be one.
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Focusing on Quality AND Quantity to Capture Leads
Marketers are told time and time again that to capture a lead, persistence is key.
But no one likes to be overloaded with marketing materials.
It’s overwhelming and off-putting.
Though quantity may be important in effort to keep your brand at the forefront of their minds, contacting perspective clients too often can give the wrong perception of your company.
Is It Time For Your Business To Rebrand?
How often are we told that our brand is essentially everything in the business world?
It’s usually the very first encounter that most customers will have with your business.
And when trying to establish a solid relationship with those people, your brand is your main connection to them.