The right paper truly can make a huge difference in any project.
After taking the time to create a beautifully designed file and getting it ready for print, you want to make sure you don’t ruin it by choosing the wrong paper.
Category: Marketing
Articles relating to marketing concepts including social media marketing, branding, and print marketing
Get Real With Behind-The-Scenes Marketing
One of the most important objectives of a marketing campaign has nothing to do with selling your product or service.
Though those things are very important, it is also just as important to sell yourself as a company.
Stretch the Life of Your Marketing Content
Too many marketers look at the marketing content they’re creating as “one and done.”
You end up spending a large amount of money to design the right print mailer to send it to all the important people on your list, but then never think about it again, right?
Print Marketing is Making a Comeback
Recently, a prospective client said they wanted to get customers’ attention through non-traditional marketing using printed products.
Who knew that in 2016, the printed word would be considered “non-traditional?”
Google’s New Cohort Analysis: Here’s What to Know
If you already heavily into online marketing analytics, cohort analysis may quickly become one of your more valuable marketing analysis tools.
If you are a newbie to marketing analysis and are not yet familiar with Google’s new tool, this article may help you in understanding what it’s all about.
Email Marketing: Is it Right for Your Small Business?
Any kind of marketing in an economy that is still sluggishly recovering is not easy. But if you think marketing a profitable business is tough, imagine how hard it is for a non-profit that is completely dependent on donations. Dreams4Kids is one such non-profit that succeeds primarily with email marketing. Their motto is “replacing charity with opportunity,” and they do just that by stimulating participation and community involvement.