“Buckets” is a helpful term that describes grouping your customers into categories that reflect common wants, needs, and purchase motivators.
PrintWorks Preparedness Efforts to Protect Clients and Staff [Video]
Please watch the following video to learn of the steps we’re taking to keep our staff and community safe during this trying time.
Thank you for hanging in there with us.
-The PrintWorks Family
PrintWorks Response to COVID-19 Pandemic
To our Valued Customers and Vendor Partners,
Our hearts and prayers extend to all who have been affected by the COVID-19 outbreak.
The PrintWorks Team is focused on the health and wellbeing of our employees, customers and vendors. We strongly support the efforts of local health officials and government leaders working to contain the spread of the virus, and have implemented these precautions throughout our operation:
Reach More Customers With Targeted Touch Campaigns
PrintWorks Can Help You Remain Top of Mind With Targeted Touch Campaigns
Just what is a targeted touch campaign?
Well, is your company looking to make more money, while improving its bottom line? While it’s always important to acquire more customers, it’s additionally crucial to woo your existing ones. According to Bain & Company, a 5% increase in customer retention correlates with a 25% increase in profits or more.
Incorporating Marketing Personalization to Boost Results
In today’s competitive economy, data-driven, personalized marketing holds a powerful influence. However, is it necessary to your company’s overall goal? Isn’t it easier to mail generic offers at a lower cost, yielding the same results?
Client Spotlight: Starfield & Smith, PC, Attorneys at Law
For our next Client Spotlight, I took a trip to Fort Washington to visit the office of Starfield & Smith, PC, Attorneys at Law. Upon stepping into the office, I was greeted with warmth and professionalism, which has fostered the long and strong partnership between PrintWorks and their firm. We have had the honor of working closely with the firm since their inception. Marty designed the iconic logo, and we’ve handled all printing materials from smaller giveaways to phone wallets and letterhead.