Always looking for ways to innovate and better service our customers’ needs, Marty is heading to Dallas, TX today for the
PRINTING United conference (https://www.printingunited.com/), the inaugural show built from the strong foundation of the SGIA (Specialty Graphic Imaging Association) Expo.
“The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore, all progress depends on the unreasonable man.”
Of course, being unreasonable here is equated with being unbound by convention rather than being not guided by good sense. Being unbound by convention is the first prerequisite for innovation, and turning arguments on their heads is one of the next important steps in the process.
In Steve McQueen’s racing-themed movie “Le Mans,” he answers a serious question concerning what is so important about driving faster than anyone else. His answer turns the question on its head. He says,
“A lot of people go through life doing things badly. Racing is important to men who do it well. Racing is life. Anything that happens before or after …is just waiting.”
Author of many books as well as the best-selling business video in history, Joel Arthur Barker put it slightly differently. He said,
“Vision without action is merely a dream. Action without vision just passes the time. Vision with action can change the world!”
Innovation is what drives the most dramatic change. To most, innovation comes with some degree of difficulty since we are typically forced to abandon alternatives with which we have become quite familiar. After all, we have learned that not all change is good. This is why you have to be somewhat daring to be truly innovative. Daring to be innovative does involve some risk, but hesitancy in following a dream gets you no closer to that dream. Progress in business depends upon the “unreasonable” entrepreneur.
ZipDial and Xiaomi are two fine examples of truly innovative companies led by some truly “unreasonable” entrepreneurs.