Ever wish there were a simple way to condense a wealth of marketing wisdom into a nice, neat package? This five-point marketing checklist is a handy resource to have in your back pocket. Use all five “checks” with every campaign, every time, and you’ll get outstanding results.
When email marketing began around 1978, its low cost, speedy delivery, and great response rates made marketers wonder if direct mail would disappear forever.
Today, that couldn’t be further from the truth. An overload of digital messages has caused open and click-through rates to decline substantially. Many spam filters and firewalls block emails altogether.
Despite the fact that chocolate has been around since 1100 B.C. and strawberries had been found growing wild in Italy as early as 234 B.C., it was not until a woman by the name of Lorraine Lorusso combined the two in the 1960’s in her little shop called the Stop N’ Shop in Chicago that Chocolate Covered Strawberries were born.
A recent chilly January afternoon found members of the PrintWorks team installing pole banners for Foulkeways at Gwynedd.
Foulkeways management needed to communicate their values to residents and prospective future residents. We worked directly with the Foulkeways Marketing Department to create a solution which effectively communicates their Core Values.
This video from the National Museum of Industrial History in Bethlehem, PA explains how Otto Mergenthaler and his invention “The Linotype Machine” revolutionized the printing and publishing industries in the early part of last century.
PrintWorks was originally founded in 1924 as Bonekemper Typesetting in Lansdale, PA as an independent typesetting firm. The Bonekemper team ran three shifts typesetting newspapers, books and other documents for print companies in the northeast, and was the largest type house outside of a major city in North America at the time.
We had two of these machines until 2001 when our last hot type client, a greeting card company, ceased operations. We typeset thousands of lines of these hot metal slugs each year during the Christmas season until the technology was replaced by digital printing in the early 2000’s.
We’ve seen a lot of change through the years, and we have come a LONG way! We embrace change and understand that we must continually adapt to the ever changing needs of the marketplace.
Equipment and technology comes and goes but there is one thing that never waivers: our commitment to you, our customer. A simple commitment reflected in our mission statement:
We deliver creative Print & Marketing Solutions that make our clients successful. We keep our promises, provide creative solutions, and achieve our client’s goals.
Read more about our Mission, Vision and Values on our website: PrintWorks Values
In the meantime, enjoy learning a little about what makes our business so cool!
Welcome to the most delectable page in all of print!
Check back here every month in 2019 to get our delicious dessert recipe of the month.
We hope you have the opportunity to try some of them, share them with your friends and if you do – feel free to post about it on our Facebook, Twitter or Instagram sites!
Just another way we can bring a smile to our clients’ faces!